Going Down the Road Lessons Learned on a Journey Undertaken from a Canadian Mining Town to an Unlikely Startup to a Global Presence. The Story of JDA Software.

Going Down the Road By: Jim Armstrong Jim Armstrong started out following a similar path many others have walked, owning almost nothing and having expectations that matched. However his life took a different turn – different enough that he felt compelled to tell his story of challenges leading to success. Wanting our children, grandchildren and future generations to understand the circumstances that impacted their lives, Armstrong offers up his story so that they and others can learn from his experiences. In addition to being his personal memoirs, Going Down the Road outlines the beginnings and the history of JDA Software, which grew from a one man firm to a major firm to a major international technology company. It documents my transition from an unskilled laborer in the Canadian mining town of Elliot Lakes to CEO of a publicly held company in the United States. Pages within describe some of the interesting characters encountered along the journey, as well challenges and the resolution to those challenges. This includes tales of crazy dot.com bubble of the 1990’s and vibrant recollections of travels and involvement with noteworthy charitable endeavors. “I have always felt a responsibility to tell my tale. This is it” -Jim Armstrong