Winning Combinations

Winning Combinations The Coming Wave of Entrepreneurial Partnerships Between Large and Small Companies

Part II offers entrepreneurs and executives extensive guidelines for establishing their own collaborative ventures. Executives learn how to design strategies for dealing with entrepreneurs and vice versa. Potential pitfalls of large/small alliances are discussed and possible solutions offered. Along the way, Winning Combinations cites the collaborative experiences of top American companies like 3M, Kodak, and Corning. These detailed case studies provide real-life examples of a range of internal and external strategies that have met with various levels of success. The case-by-case tour of this new business phenomenon continues with an exploration of global opportunities for entrepreneurial partnerships featuring in-depth analyses of alliances involving Japanese, British, Swedish, and Eastern European firms.
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