Jeffrey H. Gitomer

A new guide from the author of The Sales Bible helps salespeople learn why sales happen, and how it has everything to do with understanding buying motives and taking ethical actions, allowing the readers to make sales for the moment and for the rest of their lives.

12.5 Principles of Sales Greatness : how to Make Sales Forever

Jeffrey Gitomer's Little Red Book of Selling

Lance Willett

Everything starts with a positive attitude. Followed by skilled writing and speaking, empathy, clear communication, and being well prepared.

Best quote: People don't like to be sold, but they love to buy.

Hat tip: Matt Mullenweg.

Jeffrey Gitomer's Little Red Book of Selling 12.5 Principles of Sales Greatness : how to Make Sales Forever

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