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The Globalization of Business

The Globalization of Business The Challenge of the 1990s

John H. Dunning, Emeritus Professor of International Business University of Reading State of New Jersey Professor of International Business John H Dunning — 1993
Identifies key themes in international business, looking ahead to the remaining years of the 1990s. Focuses on the changing role of the multinational enterprise in a world in which markets and production are becoming steadily more globalized.
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