Constantinos C. Markides

As your organization faces new disruptions before completing a current transformation, develop the leadership competencies to sustain the "permanent" sense of urgency necessary for your organization's long-term success.

Prepare Your Company for the Journey of Continuous Disruption

Organizing for the New Normal

Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business model?the real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.

How to Create New Market Space in Established Industries by Breaking the Rules

Game-Changing Strategies

Paul A. Geroski

Discover why being a "fast second" is often more financiallyrewarding than being at the cutting edge. If you get there first, you'll lead the pack, right? Notnecessarily! The skill-sets of most established companies, saystrategy experts Constantinos Markides and Paul Geroski, are farbetter suited to scaling up newly created markets pioneered byothers (in other words, being "fast seconds") than to creatingthese markets from scratch. In Fast Second, they explore thecharacteristics of new markets, describe the skills needed tocreate and compete in them, and show how these skills match up withdifferent types of companies. Drawing on examples of successfulfast-second firms such as Microsoft, Amazon, Canon, JVC, Heinz, andmany others, they illustrate how to determine which new marketshave the potential to be successful and how to move into thembefore the competition does, when to make a move into a new market,how to scale up a market, where to position a company in themarket, and whether to be a colonizer or a consolidator. Order your copy today!

How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets

Fast Second

We live in a world of continuous disruption. Before we have a chance to respond to one disruption, another hits. Before we finish one transformation journey, we need to embark on another. How do you prepare the organization for this new normal of continuous disruption? This is the challenge that every organization is now facing, no matter how successful their digital transformation of the past decade has been. Organizing for the New Normal explores how to prepare the organization for this unique challenge. How do you develop a strategy for what is coming next while you are busily driving your current transformation? And how do you convince emotionally exhausted employees to join you on the journey? The book does not provide a ready-made recipe for success, but rather explores how to put together the ingredients that will improve the odds of success. Organizing for the New Normal outlines the leadership competencies critical for success in the "new normal", such as: · How to create a "permanent" sense of urgency and an organization-wide unease with the status quo · How to convince people to exploit disruption as an opportunity when all they see around them are the negative consequences of disruption · How to institutionalize into the DNA of the organization the day to day behaviors that would allow us to identify and respond to change early-and how to achieve this in a decentralized way · How to develop a strategic response that is innovative and aims to attack the disruption rather than defend against it.

Daniel Oyon

Confrontation Or Collaboration ?

Economics and Business Policy

Joe Tidd

What it takes for an established company to break into a new market World - renowned business strategy expert Costas Markides looks across ten major industries to explain why it is so hard for established companies to innovate and outlines the conditions for the successful adoption of new business models. In this book, he profiles companies such as Apple, 3M, IBM, Xerox, Dell, Schwab, Amazon, Nokia, Palm, E-Trade, and Enterprise, among others, and draws on examples of both successes and failures from industries as diverse as retailing, automobile production, banking, life insurance, and airlines. Constantinos C. Markides (London, UK) is Professor of Strategic and International Management and holds the Robert P. Bauman Chair of Strategic Leadership at the London Business School. He is a member of the Academy of Management and the Strategic Management Society, and was a Fellow of the World Economic Forum in Davos, Switzerland from 1999-2003. He is the author of "All the Right Moves" (978-0-875-84833-4) and the Jossey-Bass title, "Fast Second" (978-0-7879-7154-0).

Strategc Market Creation + Game-Changing Strategies

Managaing Innovation

Julian Birkinshaw

George Yip

Sumantra Ghoshal

John M. Stopford

Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time. Brings together the leading authorities in the field of global / international busi-ness. Accademically rigourous but accessible · Addresses a topic of concern to practitioners and academics alike

The Future of the Multinational Company

Markides

This work examines the causes and consequences of the "refocusing" phenomenon, where companies have stopped diversifying and begun focusing once more on their core product lines. Coverage includes a discussion of the effects of refocusing on market value, profitability and organizational structure.

Constantinos C. Markides

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