George Ritzer

The McDonaldization of Society

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Toplumun McDonaldlastirilmasi

This Revised New Century Edition provides many new, relevant examples from recent events and contemporary popular culture, including the ever-increasing global proliferation of McDonald's and other fast food franchises, shopping malls, and similar commercial entities.

Revised New Century Edition

The book that made "McDonaldization" part of the lexicon of contemporary sociological theory, read by hundreds of thousands of students, is now in its Ninth Edition! George Ritzer's seminal work of critical sociology, The McDonaldization of Society, continues to stand as one of the pillars of modern day sociological thought. Building on the argument that that the fast food restaurant has become the model for the rationalization process today, this book links theory to contemporary life in a globalized world and resonates with students in a way that few other books do. Ritzer opens students’ eyes to many current issues and shows how McDonaldization’s principles apply to other settings, especially in the areas of consumption and globalization. Through vivid story-telling prose, Ritzer provides an insightful introduction to this fascinating topic and aids students' critical development. This new edition has been fully updated to include a new focus on McDonaldization in the digital world.

Into the Digital Age

The Reader

McDonaldization

Wendy Wiedenhoft Murphy

In the fully updated Fifth Edition of Introduction to Sociology, bestselling author George Ritzer shows you the relevance of sociology to your life. While providing a rock-solid foundation, the text illuminates traditional sociological concepts and theories, as well as some of the most compelling contemporary social phenomena: globalization, consumer culture, the Internet, and the “McDonaldization” of society. Packed with current examples and the latest research of how “public” sociologists are engaging with the critical issues of today, this new edition encourages you to apply a sociological perspective to your worldview—empowering you to participate in a global conversation about current social problems.

Introduction to Sociology

′This book has been a fabulous success with students because it combines elements of critical social theory, readability... and popular culture′ - Charles Frederick, Jr., Indiana University One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today′s readers in a way that few books have been able to do. Key Features of the new edition: - brand new chapter examining the Starbucks phenomenon and its relationship to McDonaldization - updated examples of McDonaldization, including online dating services (e.g. match.com), Viagra, MDMA (ecstasy), text-messaging, Ikea, and megachurches - an increased focus on globalization, including an examination into the relationship between McDonaldization and the environment

The McDonaldization of Society 5

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George Ritzer theorizes in his provocative new book, The Globalization of Nothing, that the "grand narrative" or social story of this period is a movement from "something" to "nothing." Building on but going beyond his renowned McDonaldization thesis, Ritzer contends that societies around the globe continue to move away from "something," defined as a social form that is generally indigenously conceived, locally controlled, and rich in distinctive content. He argues that we are moving toward "nothing" – that which is centrally controlled and conceived and relatively devoid of distinctive substance. It is in the movement toward the globalization of "nothing" that "something" is lost. More than likely, that "something" is an indigenous custom, a local store, a familiar gathering place, or simply personalized interaction. Thus, the central problem in the world today is defined as "loss amidst monumental abundance (of nothing)." The Globalization of Nothing takes the subject of globalization in new directions, introducing terms such as "grobalization" (the growing influence of, for example, American corporations throughout the world). This book is structured around four sets of concepts addressing this issue: "places/non-places," "things/non-things," "people/non-people," and "services/non-services." By drawing upon salient examples from everyday life, George Ritzer invites the reader to examine the nuances of these concepts in conjunction with the paradoxes within the process of the globalization of nothing. The Globalization of Nothing is ideal as a primary or supplemental text for courses in sociology, anthropology, communication, business, and related disciplines. This book is also recommended for anyone interested in the critical study of contemporary social phenomena.

The Globalization of Nothing

The Blackwell Encyclopedia of Sociology: HE-LE

Ritzer's long-awaited text in Postmodern Social Theory is a readable & coherent introduction to the fundamental ideas & most important thinkers in postmodern social theory.

Postmodern Social Theory

Douglas J. Goodman

Written by one of the foremost authorities in the world on sociological theory and a junior colleague (and former student) who specializes, and has already published widely, in theory, this market-leading text gives readers a comprehensive overview of the major classical theorists and contemporary schools of sociological thought. Key theories are integrated with biographical sketches of the lives of theorists to place readings in their personal and historical context for students. This book provides students with the context to understand the original works of classical authors as well as the framework to compare and contrast the newest substantive theories that they have learned in other sociology courses.

Classical Sociological Theory

The Basics

Contemporary Sociological Theory and Its Classical Roots

List of Figures. Preface. 1. Globalization I: Liquids, Flows, and Structures. Some of the Basics. From Solids to Liquids (to Gases). Flows. Does Globalization Hop Rather Than Flow? Heavy, Light, Weightless. Heavy Structures That Expedite Flows. Heavy Structures as Barriers to Flows. Subtler Structural Barriers. Structure and Process. On the Increasing Ubiquity of Global Flows (and Processes) and Structures. Thinking About Global Flows and Structures. Chapter Summary. 2. Globalization II: Some Basic Issues, Debates, and Controversies. Is There Such a Thing as Globalization? If There Is Such a Thing as Globalization, When Did It Begin? Globalization or Globalizations? What Drives Globalization? If There Is Such a Thing as Globalization, Is It Inexorable? Does Globaphilia or Globaphobia Have the Upper Hand? If Globalization Is Not Inexorable, Has It Gone Too Far? What, if Anything, Can be Done About Globalization? Chapter Summary. 3. Globalization and Related Processes I: Imperialism, Colonialism, Development, Westernization, Easternization. Imperialism. Colonialism. Development. Westernization. Easternization. Comparisons with Globalization. The Era of the "Posts". Chapter Summary. 4. Globalization and Related Processes II: Americanization and Anti-Americanism. Clarifying Americanization. Some Useful Conceptual Distinctions. America's Logistical Technologies. A Broader and Deeper View of the Americanization of Consumer Culture. An American Empire? Minimizing the Importance of Americanization. Anti-Americanism. Post-Americanization. Chapter Summary. 5. Neo-Liberalism: Roots, Principles, Criticisms, and Neo-Marxian Alternatives. The Past, Present, and Future of Neo-Liberalism. Neo-Liberalism: An Exemplary Statement and the Basic Principles. Popular Neo-Liberal "Theory": The Case of Thomas Friedman. Critiquing Neo-Liberalism. Neo-Liberalism as Exception. Neo-Liberalism: The Case of Israel The End of History. The Death of Neo-Liberalism? Neo-Marxian Theoretical Alternatives to Neo-Liberalism. Chapter Summary. 6. Global Political Structures and Processes. On Political Processes and Flows. The Nation-State. Threats to the Nation-State. In Defense of the Nation-State. "Imagined Community". Changes in Global Nation-State Relations. Other Global Political Developments and Structures. Regional Political Organizations. Global Governance. Civil Society. Other Players. Chapter Summary. 7. Structuring the Global Economy. Before Bretton Woods. Bretton Woods and the Bretton Woods System. The End of Bretton Woods. Changes in, and Critiques of, Bretton-Woods-Era Organizations. Organization for Economic Cooperation and Development (OECD). European Union (Common Market). North American Free Trade Agreement (NAFTA). MERCOSUR. OPEC. The Multinational Corporation (MNC). World Economic Forum. The Myth of Economic Globalization? Chapter Summary. 8. Global Economic Flows: Production and Consumption. Trade. Increasing Competition for Commodities. The Economic Impact of the Flow of Oil. Race to the Bottom and Upgrading. Outsourcing. Financial Globalization. Corporations, People, and Ideas. Consumption. Chapter Summary. 9. Global Culture and Cultural Flows. Cultural Differentialism. Cultural Hybridization. Cultural Convergence. Cultural Imperialism. Chapter Summary . 10. High-Tech Global Flows and Structures: Technology, Media, and the Internet. Technology. Media. The Internet. Chapter Summary. 11. Global Flows of People: Vagabonds and Tourists. Migrants. Migration. Tourists and Tourism. Chapter Summary. 12. Global Environmental Flows. Differences among Nation-States. Collapse. The Leading Environmental Problems. Global Responses. Chapter Summary 13. Negative Global Flows and Processes: Dangerous Imports, Diseases, Crime, Terrorism, War. Dangerous Imports. Borderless Diseases. Crime. Corruption. Terrorism. War. The Impact of Negative Global Flows on Individuals. Chapter Summary. 14. Global Inequalities I: Patterns of Inequality. Inequality. Rural-Urban. Chapter Summary. 15. Global Inequalities II: Global Majority-Minority Relations. Majority-Minority Relations in a Global Context. Social Definitions. Race and Ethnicity. Ethnicity. Race. Gender. Children. Sexual Minorities: Gays and Lesbians. Responding to and Resisting Minority Status: The Case of Women. Chapter Summary. 16. Dealing with, Resisting, and the Futures of, Globalization. Dealing with Globalization. Resisting Globalization. The Futures of Globalization. Chapter Summary. Appendix: Disciplinary Approaches to Globalization. Anthropology. Sociology. Political Science. Economics. Geography. Psychology. Literary Criticism (Postcolonial). Other Fields. Glossary. Index.

A Basic Text

Globalization

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The Search for an Exemplar and an Image of the Subject Matter

Toward an Integrated Sociological Paradigm

Featuring a collection of original chapters by leading and emerging scholars, The Wiley-Blackwell Companion to Sociology presents a comprehensive and balanced overview of the major topics and emerging trends in the discipline of sociology today. Features original chapters contributed by an international cast of leading and emerging sociology scholars Represents the most innovative and 'state-of-the-art' thinking about the discipline Includes a general introduction and section introductions with chapters summaries by the editor

The Wiley-Blackwell Companion to Sociology

The "McDonaldization" of Society

This fascinating anthology collects together a wide range of writings on the application of McDonaldization to areas of the social world, including: the church, state, theme parks, mountain climbing, the sex industry, the family, the police, the university, and the Internet. The Reader also demonstrates the ways in which McDonaldization is affecting cultures around the world, the ways in which it does or does not adapt to other cultures, and various social movements that have emerged around the world in opposition to McDonaldization. The collection benefits from a new essay by George Ritzer on the future of McDonaldization.

George Ritzer

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